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79Strong

PAYDAY 3 Steam page analysis

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Starbreeze EntertainmentSep 21, 2023$8.99HeistCo-opCrimeMultiplayer

Capsule 62Page copy 79Screenshots 86Setup 83checked 2026-11-06

<50 work
50 Average
60 Solid
70 Strong
80 strong
85 Standout
90 Exceptional
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PAYDAY 3 at a glance

PAYDAY 3 is a 1-to-4 player co-op FPS and the ultimate heist fantasy, set in the most iconic city in the world. Gone without a trace or through a hail of bullets. Either way, you're getting out with the prize.

Price
$8.99 (70% off now)
Release
Sep 21, 2023
Steam reviews
49,766 reviews, 77% positive recently
Playing now
4,685 players
Followers
187,467
Demo
No
Developer
Starbreeze Entertainment
Languages
14 (English, French, Italian, German…)
Free · for the developerGet a free art-director review of PAYDAY 3's capsule

Our AI looks at your capsule the way shoppers see it on Steam and emails you specific notes for your artist, plus this report with the top 4 fixes. Free, no account.

79/100
STRONG

Similar games: screenshots 57/255 · 5 trailers · 12 languages

PAYDAY 3 Steam header capsulePAYDAY 3Starbreeze Entertainment · 20 tags · 7 screenshots

Section scores weights from methodology v1

Capsule visibilitybrightness 36/255 · saturation 62% at 231 × 8762
Screenshots7 shots · first five average 70/25586
Short description209 / 300 characters70
Tags20 / 20 tags78
Trailers5 trailers93
Demo & social proof77% positive recent reviews70
Long description1,049 chars · 4 clips · 1 headers92
Localization14 languages98
Links & communitywebsite · Discord · X85

Compare with the best pages in its genre: Shooter & FPS · Co-op

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StoreCheck score: 79/100
<a href="https://www.steampagechecker.com/report/payday-3"><img src="https://www.steampagechecker.com/badge/payday-3.svg" alt="PAYDAY 3 Steam page score on StoreCheck: 79/100" height="22"></a>
How does PAYDAY 3 stack up against its rivals?

Side by side with the 3 games Steam shows next to it, section by section. Free, shareable link.

Two capsules, one question: which gets the click?

The score measures. Player Jury shows your capsules to real players inside a Steam layout, next to games from your genre, and reports the pick rate with an honest margin of error. 2 tests a month are included in Indie Monitor Pro, or earn one free by voting on 15 games.

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Fixes, ranked by estimated impact 7 ISSUES

highCapsule is very dark at small size+3 pts

Average brightness 36/255 at 231 × 87.

Lift the subject and logo with a rim light or a brighter background zone.

highMost of the capsule is near-black+2 pts

67% of pixels are near black.

Reduce the black area or fill it with a readable shape.

mediumContrast could be stronger+1 pts

Brightness spread 43.

Increase separation between subject and background.

mediumSequel is never mentioned+1 pts

The game name signals a sequel but the short description doesn't say so.

Say it in the first line. Fans of the first game are your first buyers.

mediumlocked · full report+1 pts
lowlocked · full report+1 pts
lowlocked · full report+1 pts
Unlock the full report with Pro · 7 days freeall 7 fixes · description draft · screenshot order · tag plan

How you look on Steam

PAYDAY 3 at 460 × 215
Store header · 460 × 215
PAYDAY 3 at 231 × 87
Wishlist & lists · 231 × 87
PAYDAY 3 at 120 × 45
Search results · 120 × 45

Measured at 231 × 87: brightness 36/255, contrast 43, colorfulness 95, 67% near-black pixels.

Store copy short 70 · long 92

Short description · 209 / 300

PAYDAY 3 is a 1-to-4 player co-op FPS and the ultimate heist fantasy, set in the most iconic city in the world. Gone without a trace or through a hail of bullets. Either way, you're getting out with the prize.

Sequel is never mentioned. The game name signals a sequel but the short description doesn't say so.

Opens with the game's name. Starts "PAYDAY 3 is a…", which wastes the first words.

A rewritten draft built from your own words is in the full report.

Screenshot audit measured brightness, store order

PAYDAY 3 screenshot 1
#141 · 53%
PAYDAY 3 screenshot 2
#282 · 16%
PAYDAY 3 screenshot 3
#383 · 19%
PAYDAY 3 screenshot 4
#476 · 26%
PAYDAY 3 screenshot 5
#568 · 23%
PAYDAY 3 screenshot 6
#651 · 39%
PAYDAY 3 screenshot 7
#775 · 22%

Steam shows 4 to 5 thumbnails before the arrow. Red = near-black (under 30/255), amber = dark (under 45).

First five screenshots vs the games Steam shows next to you average brightness, 0–255

Ready or Not55
Arena Breakout: Infinite55
Escape from Tarkov57
PAYDAY 264
PAYDAY 3 (you)70
Crime Boss: Rockay City101

Trailer, tags and setup

  • warn77% positive recent reviews.
  • warnTop five tags include Multiplayer, Action.
  • ok5 trailers.
  • okAll 20 tag slots used.
  • ok14 languages.
  • ok4 GIFs or clips in the long description.
  • okDiscord, X, website linked.

Games Steam shows next to you

PAYDAY 2shots 64 · 2 trailers · 12 langs
Ready or Notshots 55 · 5 trailers · 12 langs
Arena Breakout: Infiniteshots 55 · 5 trailers · 9 langs
Crime Boss: Rockay Cityshots 101 · 11 trailers · 11 langs
Escape from Tarkovshots 57 · 5 trailers · 20 langs

Diagnose with your Steamworks numbers stays in your browser

Is it the capsule, the page, or the traffic? Copy three numbers from Steamworks → Traffic, last 30 days.

Example numbers. Replace with yours. Nothing leaves your browser.

Capsule CTR1.3%
Visit → wishlist5.0%
Wishlists / week7
The capsule isn't earning clicks

1.3% of impressions become visits. Below 2% usually means the capsule doesn't read at small size.

Bronze0–40 / wk
Silver15–120 / wk
Gold100–700 / wk
Diamond300+ / wk

What's working

  • ✓ 14 languages
  • ✓ All 20 tag slots used
  • ✓ 4 GIFs or clips in the description
  • ✓ Short description uses 209 of 300 characters
  • ✓ 5 trailers

Pricing the score is always free · no account · 5 checks a day

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One report$9per game, one-time
  • ✓ All fixes, ranked
  • ✓ Description draft
  • ✓ Screenshot order
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PAYDAY 3: common questions

Is PAYDAY 3 on Steam?

Yes. PAYDAY 3 is on Steam (app ID 1272080) at store.steampowered.com/app/1272080.

When did PAYDAY 3 come out?

PAYDAY 3 was released on Steam on Sep 21, 2023.

How much does PAYDAY 3 cost on Steam?

PAYDAY 3 costs $8.99 on Steam in the US, 70% off when we last checked. Regional prices differ.

Are PAYDAY 3's Steam reviews good?

PAYDAY 3 has 49,766 Steam reviews and 77% of recent reviews are positive (Mostly Positive).

Does PAYDAY 3 have a demo?

There was no demo on PAYDAY 3's Steam page when we last checked.

Who made PAYDAY 3?

PAYDAY 3 is made by Starbreeze Entertainment.

What kind of game is PAYDAY 3?

Steam players tag it Heist, Co-op, Crime, Multiplayer, Action. PAYDAY 3 is a 1-to-4 player co-op FPS and the ultimate heist fantasy, set in the most iconic city in the world. Gone without a trace or through a hail of bullets. Either way, you're getting out with the prize.

GuideWhat the best Steam pages do differentlyGuideSteam capsule art mistakes, measuredGuideSteam launch checklist

Scored with methodology v1. A higher score means a clearer page, not guaranteed sales.