Best Puzzle Steam pages, scored
24 puzzle store pages measured on capsule, screenshots, description, tags, trailer and setup. The average scores 77/100. Puzzle pages need to explain the twist in one line; the short description does most of the selling.
What the best puzzle pages do differently
The top quarter of puzzle pages by score, against the rest. Measured from public store data.
| Measured | Top 25% | The rest |
|---|---|---|
| Capsule brightness at 231 × 87 | 137/255 | 93/255 |
| First five screenshots, brightness | 103/255 | 79/255 |
| Trailers | 3.2 | 1.7 |
| Languages | 9 | 10 |
| Short description length | 251 chars | 242 chars |
| Tags | 20 | 19 |
Top 24 puzzle Steam pages
| # | Game | Score | Weakest section |
|---|---|---|---|
| 1 | 87 | Short description | |
| 2 | 85 | Capsule visibility | |
| 3 | 85 | Short description | |
| 4 | 85 | Links & community | |
| 5 | 85 | Short description | |
| 6 | 85 | Links & community | |
| 7 | 83 | Links & community | |
| 8 | 83 | Trailers | |
| 9 | 82 | Short description | |
| 10 | 82 | Links & community | |
| 11 | 82 | Links & community | |
| 12 | 77 | Demo & social proof | |
| 13 | 76 | Links & community | |
| 14 | 76 | Demo & social proof | |
| 15 | 75 | Long description | |
| 16 | 74 | Screenshots | |
| 17 | 74 | Links & community | |
| 18 | 72 | Links & community | |
| 19 | 71 | Links & community | |
| 20 | 71 | Demo & social proof | |
| 21 | 71 | Demo & social proof | |
| 22 | 66 | Links & community | |
| 23 | 63 | Localization | |
| 24 | 62 | Screenshots |
Most common puzzle page mistakes
First sentence never names the genre75% of pages
Broad tags rank above your real genre63% of pages
Fewer trailers than similar games50% of pages
No Discord link33% of pages
Contrast could be stronger29% of pages
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