StoreCheckSteam page analysisCheck a page
81Very strong

Borderlands 2 Steam page analysis

View on Steam ↗
Gearbox Software, Aspyr (Mac), Aspyr (Linux)2K, Aspyr (Mac), Aspyr (Linux)Sep 17, 2012$1.99LootShooterActionMultiplayer

Capsule 87Page copy 64Screenshots 94Setup 80checked 2026-11-03

<50 work
50 Average
60 Solid
70 Strong
80 strong
85 Standout
90 Exceptional
Your game? Share the score card:
For the developerMade Borderlands 2? Keep this report and track your score

We'll email you the score and the top 4 fixes to forward to your artist or team, then re-check the page every week and tell you when the score moves. Free, no account.

81/100
VERY STRONG

Similar games: screenshots 72/255 · 3 trailers · 13 languages

Borderlands 2 Steam header capsuleBorderlands 2Gearbox Software · 20 tags · 17 screenshots

Section scores weights from methodology v1

Capsule visibilitybrightness 134/255 · saturation 93% at 231 × 8787
Screenshots17 shots · first five average 97/25594
Short description94 / 300 characters50
Tags20 / 20 tags78
Trailers7 trailers93
Demo & social proof90% positive recent reviews95
Long description2,520 chars · 0 clips · 1 headers85
Localization8 languages68
Links & communitywebsite · X50

Compare with the best pages in its genre: RPG · Shooter & FPS · Co-op

Show your score on your website or press kit

A live badge that links to this report and updates when the page is re-checked.

StoreCheck score: 81/100
<a href="https://www.steampagechecker.com/report/borderlands-2"><img src="https://www.steampagechecker.com/badge/borderlands-2.svg" alt="Borderlands 2 Steam page score on StoreCheck: 81/100" height="22"></a>
How does Borderlands 2 stack up against its rivals?

Side by side with the 3 games Steam shows next to it, section by section. Free, shareable link.

Two capsules, one question: which gets the click?

The score measures. The Player Jury puts your capsules in a real-size Steam list in front of 300 genre players. In development, $19 per test.

Join the jury waitlist

Fixes, ranked by estimated impact 7 ISSUES

highFirst sentence never names the genre+2 pts

It opens: "The Ultimate Vault Hunter’s Upgrade lets you get the most out of the Borderlands 2 experie…"

Name the genre in the first sentence, the part shoppers read on hover.

lowNo Discord link+2 pts

No Discord link found on the store page.

Add your Discord so interested players have somewhere to go.

mediumContrast could be stronger+1 pts

Brightness spread 50.

Increase separation between subject and background.

mediumShort description is thin+1 pts

94 of 300 characters.

Add the core loop and one unique hook.

mediumlocked · full report+1 pts
mediumlocked · full report+1 pts
lowlocked · full report+1 pts
Unlock the full report · $9all 7 fixes · description draft · screenshot order · tag plan

How you look on Steam

Borderlands 2 at 460 × 215
Store header · 460 × 215
Borderlands 2 at 231 × 87
Wishlist & lists · 231 × 87
Borderlands 2 at 120 × 45
Search results · 120 × 45

Measured at 231 × 87: brightness 134/255, contrast 50, colorfulness 129, 6% near-black pixels.

Store copy short 50 · long 85

Short description · 94 / 300

The Ultimate Vault Hunter’s Upgrade lets you get the most out of the Borderlands 2 experience.

First sentence never names the genre. It opens: "The Ultimate Vault Hunter’s Upgrade lets you get the most out of the Borderlands 2 experie…"

Short description is thin. 94 of 300 characters.

Sequel is never mentioned. The game name signals a sequel but the short description doesn't say so.

A rewritten draft built from your own words is in the full report.

Screenshot audit measured brightness, store order

Borderlands 2 screenshot 1
#1104 · 9%
Borderlands 2 screenshot 2
#298 · 8%
Borderlands 2 screenshot 3
#3107 · 13%
Borderlands 2 screenshot 4
#4119 · 9%
Borderlands 2 screenshot 5
#558 · 39%
Borderlands 2 screenshot 6
#681 · 23%
Borderlands 2 screenshot 7
#769 · 28%
Borderlands 2 screenshot 8
#8158 · 1%
Borderlands 2 screenshot 9
#9114 · 3%
Borderlands 2 screenshot 10
#1053 · 47%
Borderlands 2 screenshot 11
#1190 · 18%
Borderlands 2 screenshot 12
#12129 · 3%
Borderlands 2 screenshot 13
#1385 · 33%
Borderlands 2 screenshot 14
#1491 · 15%
Borderlands 2 screenshot 15
#15107 · 18%
Borderlands 2 screenshot 16
#1682 · 21%
Borderlands 2 screenshot 17
#17124 · 3%

Steam shows 4 to 5 thumbnails before the arrow. Red = near-black (under 30/255), amber = dark (under 45).

First five screenshots vs the games Steam shows next to you average brightness, 0–255

Borderlands 457
Borderlands: The Pre-Sequel68
Borderlands 372
Destiny 281
Borderlands 2 (you)97
Tom Clancy’s The Division® 2105

Trailer, tags and setup

  • warnTop five tags include Action, Multiplayer.
  • warn8 languages; similar games support 13.
  • warn0 GIFs or clips in the long description.
  • ok7 trailers.
  • ok90% positive recent reviews.
  • okAll 20 tag slots used.
  • okX, website linked.

Games Steam shows next to you

Borderlands 3shots 72 · 1 trailers · 11 langs
Borderlands 4shots 57 · 7 trailers · 14 langs
Destiny 2shots 81 · 1 trailers · 13 langs
Borderlands: The Pre-Sequelshots 68 · 5 trailers · 8 langs
Tom Clancy’s The Division® 2shots 105 · 3 trailers · 14 langs

Diagnose with your Steamworks numbers stays in your browser

Is it the capsule, the page, or the traffic? Copy three numbers from Steamworks → Traffic, last 30 days.

Example numbers. Replace with yours. Nothing leaves your browser.

Capsule CTR1.3%
Visit → wishlist5.0%
Wishlists / week7
The capsule isn't earning clicks

1.3% of impressions become visits. Below 2% usually means the capsule doesn't read at small size.

Bronze0–40 / wk
Silver15–120 / wk
Gold100–700 / wk
Diamond300+ / wk

What's working

  • ✓ All 20 tag slots used
  • ✓ 90% positive recent reviews
  • ✓ 7 trailers
  • ✓ Capsule stands out at small size

Pricing the score is always free · no account · 5 checks a day

Free score$0no login
  • ✓ Score + 9 sections
  • ✓ Measured screenshots
  • ✓ Funnel diagnosis
  • ✓ Top 4 fixes
Check a page
Full report$9per game, one-time
  • ✓ All fixes, ranked
  • ✓ Description draft
  • ✓ Screenshot order
  • ✓ Tag plan + checklist
Get the report
Player Jury$19per test · soon
  • ✓ 300+ genre players
  • ✓ Real-size Steam list
  • ✓ Written reasons
  • ✓ 48 hours
Join waitlist
Monitor$19per month · soon
  • ✓ Daily re-score
  • ✓ Neighbor alerts
  • ✓ 1 jury test a month
  • ✓ 3 games
Coming later
Studio$99per month · soon
  • ✓ 25 games
  • ✓ White-label PDF
  • ✓ API access
  • ✓ 4 jury tests
Coming later

Scored with methodology v1. A higher score means a clearer page, not guaranteed sales.