StoreCheckSteam page analysisCheck a page
81Very strong

Walkers Steam page analysis

View on Steam ↗
Punch InteractiveComing soonSurvivalZombiesOpen WorldPost-apocalyptic

Capsule 87Page copy 84Screenshots 94Setup 71checked 2026-10-30

<50 work
50 Average
60 Solid
70 Strong
80 strong
85 Standout
90 Exceptional
81/100
VERY STRONG

Similar games: screenshots 87/255 · 3 trailers · 13 languages

Walkers Steam header capsuleWalkersPunch Interactive · 20 tags · 11 screenshots

Section scores weights from methodology v1

Capsule visibilitybrightness 93/255 · saturation 24% at 231 × 8787
Screenshots11 shots · first five average 98/25594
Short description236 / 300 characters75
Tags20 / 20 tags90
Trailers1 trailer60
Demo & social proofno demo yet35
Long description2,652 chars · 4 clips · 7 headers98
Localization14 languages98
Links & communitywebsite · Discord · X85
Two capsules, one question: which gets the click?

The score measures. The Player Jury puts your capsules in a real-size Steam list in front of 300 genre players. In development, $19 per test.

Join the jury waitlist

Fixes, ranked by estimated impact 4 ISSUES

criticalNo demo on a Coming Soon page+5 pts

Steam Next Fest requires a demo, and each game gets one Next Fest.

Ship a short demo before your Next Fest and add the download button above the fold.

lowFewer trailers than similar games+3 pts

1 trailer; similar games have 3.

Add a short gameplay-only trailer.

mediumMuted palette+1 pts

Colorfulness 22.

Add one stronger accent color.

lowOpens with the game's name+1 pts

Starts "Walkers is a…", which wastes the first words.

Open with what the player does instead.

How you look on Steam

Walkers at 460 × 215
Store header · 460 × 215
Walkers at 231 × 87
Wishlist & lists · 231 × 87
Walkers at 120 × 45
Search results · 120 × 45

Measured at 231 × 87: brightness 93/255, contrast 70, colorfulness 22, 30% near-black pixels.

Store copy short 75 · long 98

Short description · 236 / 300

Walkers is an open-world zombie survival game with advanced base building and NPC systems. Scavenge, craft, and loot across a post-apocalyptic wasteland. Recruit survivors from the streets, assign them as workers, guards, or companions.

Opens with the game's name. Starts "Walkers is a…", which wastes the first words.

A rewritten draft built from your own words is in the full report.

Screenshot audit measured brightness, store order

Walkers screenshot 1
#143 · 72%
Walkers screenshot 2
#283 · 2%
Walkers screenshot 3
#3112 · 2%
Walkers screenshot 4
#4142 · 0%
Walkers screenshot 5
#5109 · 0%
Walkers screenshot 6
#651 · 42%
Walkers screenshot 7
#797 · 1%
Walkers screenshot 8
#817 · 97%
Walkers screenshot 9
#9129 · 20%
Walkers screenshot 10
#1026 · 85%
Walkers screenshot 11
#1198 · 9%

Steam shows 4 to 5 thumbnails before the arrow. Red = near-black (under 30/255), amber = dark (under 45).

First five screenshots vs the games Steam shows next to you average brightness, 0–255

SurrounDead48
VEIN83
ARC Raiders87
Valheim98
Walkers (you)98
Permafrost143

Trailer, tags and setup

  • fixNo demo on a Coming Soon page. Next Fest needs one.
  • warn1 trailer; the games Steam shows next to you have 3.
  • okTop five tags name the real genre.
  • okAll 20 tag slots used.
  • ok14 languages.
  • ok4 GIFs or clips in the long description.
  • okDiscord, X, website linked.

Games Steam shows next to you

VEINshots 83 · 1 trailers · 16 langs
ARC Raidersshots 87 · 4 trailers · 13 langs
SurrounDeadshots 48 · 1 trailers · 1 langs
Valheimshots 98 · 3 trailers · 14 langs
Permafrostshots 143 · 3 trailers · 9 langs

Diagnose with your Steamworks numbers stays in your browser

Is it the capsule, the page, or the traffic? Copy three numbers from Steamworks → Traffic, last 30 days.

Example numbers. Replace with yours. Nothing leaves your browser.

Capsule CTR1.3%
Visit → wishlist5.0%
Wishlists / week7
The capsule isn't earning clicks

1.3% of impressions become visits. Below 2% usually means the capsule doesn't read at small size.

Bronze0–40 / wk
Silver15–120 / wk
Gold100–700 / wk
Diamond300+ / wk

What's working

  • ✓ 14 languages
  • ✓ All 20 tag slots used
  • ✓ 4 GIFs or clips in the description
  • ✓ Short description uses 236 of 300 characters
  • ✓ Capsule stands out at small size

Pricing the score is always free · no account · 5 checks a day

Free score$0no login
  • ✓ Score + 9 sections
  • ✓ Measured screenshots
  • ✓ Funnel diagnosis
  • ✓ Top 4 fixes
Check a page
Full report$9per game, one-time
  • ✓ All fixes, ranked
  • ✓ Description draft
  • ✓ Screenshot order
  • ✓ Tag plan + checklist
Get the report
Player Jury$19per test · soon
  • ✓ 300+ genre players
  • ✓ Real-size Steam list
  • ✓ Written reasons
  • ✓ 48 hours
Join waitlist
Monitor$19per month · soon
  • ✓ Daily re-score
  • ✓ Neighbor alerts
  • ✓ 1 jury test a month
  • ✓ 3 games
Coming later
Studio$99per month · soon
  • ✓ 25 games
  • ✓ White-label PDF
  • ✓ API access
  • ✓ 4 jury tests
Coming later

Scored with methodology v1. A higher score means a clearer page, not guaranteed sales.