Rust Steam page analysis
View on Steam ↗Capsule 80Page copy 81Screenshots 94Setup 87checked 2026-10-30
Similar games: screenshots 98/255 · 5 trailers · 12 languages
RustFacepunch Studios · 20 tags · 33 screenshotsSection scores weights from methodology v1
The score measures. The Player Jury puts your capsules in a real-size Steam list in front of 300 genre players. In development, $19 per test.
Fixes, ranked by estimated impact 4 ISSUES
highFirst sentence never names the genre+2 pts
It opens: "The only aim in Rust is to survive."
Name the genre in the first sentence, the part shoppers read on hover.
mediumContrast could be stronger+1 pts
Brightness spread 50.
Increase separation between subject and background.
lowFewer trailers than similar games+1 pts
4 trailers; similar games have 5.
Add a short gameplay-only trailer.
lowBroad tags rank above your real genre+1 pts
Top five tags include Multiplayer.
Encourage players to tag your real genre, and use your developer tags on the specific ones.
How you look on Steam
Measured at 231 × 87: brightness 72/255, contrast 50, colorfulness 53, 36% near-black pixels.
Store copy short 70 · long 98
Short description · 189 / 300The only aim in Rust is to survive. Everything wants you to die - the island’s wildlife, other inhabitants, the environment, and other survivors. Do whatever it takes to last another night.
First sentence never names the genre. It opens: "The only aim in Rust is to survive."
A rewritten draft built from your own words is in the full report.
Screenshot audit measured brightness, store order
Steam shows 4 to 5 thumbnails before the arrow. Red = near-black (under 30/255), amber = dark (under 45).
First five screenshots vs the games Steam shows next to you average brightness, 0–255
Trailer, tags and setup
- warn4 trailers; the games Steam shows next to you have 5.
- warnTop five tags include Multiplayer.
- ok80% positive recent reviews.
- okAll 20 tag slots used.
- ok25 languages.
- ok5 GIFs or clips in the long description.
- okDiscord, X, website linked.
Games Steam shows next to you
Diagnose with your Steamworks numbers stays in your browser
Is it the capsule, the page, or the traffic? Copy three numbers from Steamworks → Traffic, last 30 days.
Example numbers. Replace with yours. Nothing leaves your browser.
1.3% of impressions become visits. Below 2% usually means the capsule doesn't read at small size.
What's working
- ✓ 25 languages
- ✓ All 20 tag slots used
- ✓ 5 GIFs or clips in the description
- ✓ Short description uses 189 of 300 characters
- ✓ 4 trailers
Pricing the score is always free · no account · 5 checks a day
- ✓ Score + 9 sections
- ✓ Measured screenshots
- ✓ Funnel diagnosis
- ✓ Top 4 fixes
- ✓ All fixes, ranked
- ✓ Description draft
- ✓ Screenshot order
- ✓ Tag plan + checklist
- ✓ 300+ genre players
- ✓ Real-size Steam list
- ✓ Written reasons
- ✓ 48 hours
- ✓ Daily re-score
- ✓ Neighbor alerts
- ✓ 1 jury test a month
- ✓ 3 games
Scored with methodology v1. A higher score means a clearer page, not guaranteed sales.