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79Strong

THE FINALS Steam page analysis

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Embark StudiosDec 7, 2023FreeDestructionFree to PlayFPSMultiplayer

Capsule 98Page copy 69Screenshots 86Setup 73checked 2026-10-30

<50 work
50 Average
60 Solid
70 Strong
80 strong
85 Standout
90 Exceptional
79/100
STRONG

Similar games: screenshots 91/255 · 3 trailers · 14 languages

THE FINALS Steam header capsuleTHE FINALSEmbark Studios · 20 tags · 6 screenshots

Section scores weights from methodology v1

Capsule visibilitybrightness 95/255 · saturation 66% at 231 × 8798
Screenshots6 shots · first five average 86/25586
Short description219 / 300 characters70
Tags20 / 20 tags84
Trailers1 trailer60
Demo & social proof74% positive recent reviews70
Long description2,278 chars · 0 clips · 0 headers67
Localization11 languages85
Links & communitywebsite · Discord65
Two capsules, one question: which gets the click?

The score measures. The Player Jury puts your capsules in a real-size Steam list in front of 300 genre players. In development, $19 per test.

Join the jury waitlist

Fixes, ranked by estimated impact 6 ISSUES

lowFewer trailers than similar games+3 pts

1 trailer; similar games have 3.

Add a short gameplay-only trailer.

highFirst sentence never names the genre+2 pts

It opens: "THE FINALS is the ultimate free-to-play FPS Game Show."

Name the genre in the first sentence, the part shoppers read on hover.

lowCould use more screenshots+1 pts

6 screenshots.

Aim for 8 to 12.

lowNo GIFs or clips in the description+1 pts

0 animated images.

Add 2 to 4 short gameplay GIFs or clips.

lowlocked · full report+1 pts
lowlocked · full report+1 pts
Unlock the full report · $9all 6 fixes · description draft · screenshot order · tag plan

How you look on Steam

THE FINALS at 460 × 215
Store header · 460 × 215
THE FINALS at 231 × 87
Wishlist & lists · 231 × 87
THE FINALS at 120 × 45
Search results · 120 × 45

Measured at 231 × 87: brightness 95/255, contrast 78, colorfulness 102, 30% near-black pixels.

Store copy short 70 · long 67

Short description · 219 / 300

THE FINALS is the ultimate free-to-play FPS Game Show. Compete across fast-paced Modes and stunning Arenas, with unparalleled, unscripted destruction that turns the environment into your greatest Weapon. Steal the Show!

First sentence never names the genre. It opens: "THE FINALS is the ultimate free-to-play FPS Game Show."

A rewritten draft built from your own words is in the full report.

Screenshot audit measured brightness, store order

THE FINALS screenshot 1
#190 · 23%
THE FINALS screenshot 2
#2104 · 14%
THE FINALS screenshot 3
#376 · 19%
THE FINALS screenshot 4
#494 · 17%
THE FINALS screenshot 5
#564 · 50%
THE FINALS screenshot 6
#6105 · 12%

Steam shows 4 to 5 thumbnails before the arrow. Red = near-black (under 30/255), amber = dark (under 45).

First five screenshots vs the games Steam shows next to you average brightness, 0–255

Tom Clancy's Rainbow Six Siege74
Apex Legends™77
THE FINALS (you)86
Battlefield™ REDSEC91
WARDOGS100
Counter-Strike 2114

Trailer, tags and setup

  • warn1 trailer; the games Steam shows next to you have 3.
  • warn74% positive recent reviews.
  • warnTop five tags include Multiplayer.
  • warn0 GIFs or clips in the long description.
  • okAll 20 tag slots used.
  • ok11 languages.
  • okDiscord, website linked.

Games Steam shows next to you

Tom Clancy's Rainbow Six Siegeshots 74 · 2 trailers · 16 langs
Apex Legends™shots 77 · 2 trailers · 14 langs
WARDOGSshots 100 · 4 trailers · 14 langs
Counter-Strike 2shots 114 · 4 trailers · 29 langs
Battlefield™ REDSECshots 91 · 3 trailers · 13 langs

Diagnose with your Steamworks numbers stays in your browser

Is it the capsule, the page, or the traffic? Copy three numbers from Steamworks → Traffic, last 30 days.

Example numbers. Replace with yours. Nothing leaves your browser.

Capsule CTR1.3%
Visit → wishlist5.0%
Wishlists / week7
The capsule isn't earning clicks

1.3% of impressions become visits. Below 2% usually means the capsule doesn't read at small size.

Bronze0–40 / wk
Silver15–120 / wk
Gold100–700 / wk
Diamond300+ / wk

What's working

  • ✓ All 20 tag slots used
  • ✓ Short description uses 219 of 300 characters
  • ✓ Capsule stands out at small size

Pricing the score is always free · no account · 5 checks a day

Free score$0no login
  • ✓ Score + 9 sections
  • ✓ Measured screenshots
  • ✓ Funnel diagnosis
  • ✓ Top 4 fixes
Check a page
Full report$9per game, one-time
  • ✓ All fixes, ranked
  • ✓ Description draft
  • ✓ Screenshot order
  • ✓ Tag plan + checklist
Get the report
Player Jury$19per test · soon
  • ✓ 300+ genre players
  • ✓ Real-size Steam list
  • ✓ Written reasons
  • ✓ 48 hours
Join waitlist
Monitor$19per month · soon
  • ✓ Daily re-score
  • ✓ Neighbor alerts
  • ✓ 1 jury test a month
  • ✓ 3 games
Coming later
Studio$99per month · soon
  • ✓ 25 games
  • ✓ White-label PDF
  • ✓ API access
  • ✓ 4 jury tests
Coming later

Scored with methodology v1. A higher score means a clearer page, not guaranteed sales.